Black Friday kickstarts the Holidays. It is also the best day to tap for small businesses. If you haven’t already created and developed a Black Friday Marketing Execution Plan, then you should jump right in. We will help you sort out your small business marketing strategies and find you the best source of inspiration to build your Holiday Moat!

Let’s gear up with 21 Conversion Tips for your small business. You can make the most of these not driving customers and closing leads on Black Friday but on any given day.

Mobile is this year’s MVP. With AMP or Accelerated Mobile Pages getting the primary spotlight from search engine giant – Google, it’s only evident to bank on opportunities underlying the mobile space. And it all starts with having a super-mobile-ready website and application. Black Friday 2016 For Mobile World provides fabulous insight to small business owners – who can access result-driven methodologies, strategies and more and use the same for their businesses.

Along with Mobile, email marketing is also the choice of the season. If you thought the email was dead, you are so wrong. Email marketing is surging and taking over all the other forms of digital marketing. Consumers – today – prefer direct and personalized communication. They don’t like being force-fed with information. As long as you are able to understand, identify and solve their problems, you are in a good place. And email marketing is an effective source to achieve all consumer needs. Check out How To Make Your Emails Stand Out This Holiday Season and explore ways to reach your consumer’s pulse!

It’s a known fact – every strategy does not drive the same results for every small business. But it does not hurt to take note and learn from examples, right?! So, here’s how a few Small Businesses Are Stealing The Black Friday Market’s Thunder. And to end it all in a high note, check out this list of FREE tools and resources to boost your social media marketing caliber!