Quadrant Technology

Google announced its new algorithm update in November 2020, with the tentative deployment date of May 2021. This new Google

Email and email marketing is still relevant. And using email marketing apps is imperative for eCommerce businesses.  Why?  For one,

Technical SEO for eCommerce – a broad field covering everything from JavaScript indexing, sitemaps, keyword research, meta tags, links, and

We all are looking forward to 2021. But first, we need to look back at 2020 and accept the new

Fantastic news for Shopify — it created BFCM history with a record-breaking $5.1+ billion in sales! The platform started its

If you are planning a Search Engine Optimization (SEO) strategy for the holiday season, you should know — it’s not

“Conversion” is the “holy grail” of eCommerce business. It’s what defines the principle of the online selling model. However, there’s

The holidays are here. And if you’re yet to amplify your Shopify site with all the Holiday eCommerce marketing strategies,

SEO marketing is challenging. With over 5.6 billion Google searches performed every day, SEO is a mad rush. And if

By the time you read this article, there will be 13 days left until the Black Friday Cyber Monday deals.

Shopify has updated one of its most significant features — the Post-Purchase Upselling and Subscription Plans. And that too just

“Guerrilla Marketing” might sound like a chapter from war strategies. The term does originate from guerilla combat, which underlines the

Social media marketing is essential for eCommerce business growth. The rise in online shopping and social media channels has developed

2020 Holiday Marketing Guide for your online shop Is your eCommerce business ready for the Holiday season?  If you have

Shopify Vs Shopify Plus  Shopify v. Shopify Plus: The debate is peripheral – given the fact that both Shopify and

Mobile optimization is the process of making your website adjustable on mobile device screens. The techniques to optimize eCommerce site

Are you experiencing a higher Shopify abandonment cart issue? Customers are visiting your online store, browsing products, adding them to

Mandarin Chinese is the top spoken language in the World, comprising over 1.1 billion Mandarin-Chinese speaking people. So, does it

Customer behavior has changed over time. The transition from offline to online purchasing has led to the need for a

Best shopify apps for building a customizable product store In this modern technological world, most customers not only want products

Shopify apps for social media play a key role in leveraging eCommerce and traditional retail businesses. And therefore, it’s crucial

Google Marketing Live 2019 took place on May 14, 2019, in San Francisco, USA. And what an EPIC Annual Conference

The time of the year has come, when people become shopping crazy. And it all starts with Thanksgiving. Walk in

eCommerce is surging rapidly more than Uber prices. Everyone is selling something or the other today. And this growing eCommerce

Why choose Shopify for your retail or eCommerce business? I’d answer with a counter-question, “why not?” Choosing Shopify—means not worrying

Influencer marketing – the age of ‘smart selling’! Have you ever bought a random product just because your favorite rock

Spending the entire day managing your social media profiles – especially if you own a small business – can prove

Blogs – packed with social media, can become a powerhouse conversion, branding, and customer acquisition tool for small businesses. Then

How important is social media for a small business? If you asked me the same question, a decade ago, I

2021 – The internet is already getting flooded with tips, how-tos, techniques, and blah, blah that you should follow this

What is Artificial Intelligence and how can we use it in digital marketing strategies? Artificial Intelligence (AI) is way beyond

Content marketing is one of the most important disciplines of digital marketing. And content creation is its backbone. Without content

Black Friday kickstarts the Holidays. It is also the best day to tap for small businesses. If you haven’t already

Traditional marketing called for pushing content and information into the face of consumers. Marketing today is all about the consumer

Halloween kick-starts the holidays. ‘Tis the time to be jolly and cash in on the consumer’s spending spirit. Holidays give way

Accelerated Mobile Pages, or AMP, is a new Google-backed open-source initiative. It is built to make web pages load faster

Lots happened last week. The pressure was undoubtedly high in Silicon Valley, with Peter Thiel double endorsement for Trump and

Digital Marketing is growing in Dog Years, instead of Human – It’s getting way ahead. Technologies and methods that are

What is content marketing? Content marketing is the process of creating engaging, valuable and informative content in different formats (videos,

When you start an e-commerce business, more than asking “how to start an online business?” you should ask, “what to

Recently, at a meeting I was asked by my 70 year old client a fairly important question? “What is an

A decade ago, we had Orkut and MySpace as the pioneers of social media. Though the former is dead, today

Sean Ellis – renowned startup marketer – coined the term and pioneered in growth hacking. Growth hacking strategies are the

The number one concern of every startup is – customer acquisition.  “How to acquire customers?” It’s THE question – asked or

Quadrant is an offshore development and startup studio. We offer Software and web development as a Service. We started our