How to get your Shopify store ready for Cyber Monday? Let’s get straight to the point. As I write this, Black Friday is already happening, but the weekend is enough to prep your Shopify store for the Cyber Monday rush.
So, here’s a quick take on how to get your Shopify store ready for Cyber Monday.
11 Ways to Get your Shopify Store Ready for Cyber Monday
Create awesome deals to offer your customers for Cyber Monday
Remember one thing, the BFCM or Black Friday, Cyber Monday, and every holiday season rush is because of SALES and DEALS! Most online consumers wait for BFCM and every holiday season deals to splurge because of the offers, discounted prices, freebies, and more in-store when they purchase online.
Increase your Shopify store speed
You shouldn’t expect your customers to have patience during the holiday season. And Cyber Monday is a day to pay attention to your Shopify store’s speed and performance. Optimize your store for speed to drive your customers to purchase online and boost your conversion rate. Optimizing your Shopify store speed will also prevent it from getting crashed. If you need help with your store speed optimization or a super fast-loading Shopify theme, check out here for the best in tasks and themes!
Make your Shopify store mobile-friendly or optimized for mobile
Optimize your Shopify store for mobile by making your store responsive — which means — ensuring your store interface is displayed perfectly on every mobile screen size. Another way to optimize your store for mobile devices is by restricting pop-ups on the mobile display. And finally, make your site navigation as simple as possible with a collapsible hamburger menu. Check here for mobile-optimized Shopify themes.
Advertise and promote on Facebook and Instagram
Use Facebook and Instagram to advertise and promote your products for Cyber Monday and other holidays. But remember, bids increase during these seasons. Therefore, planning your budget and creating key strategies before starting any promotional campaigns on Facebook and Instagram is essential.
Maximize average order value
The most important task to conquer is converting visitors to your Shopify store into potential customers. And the way to go about achieving this feat is by maximizing your average order value. Here’s a quick way to go about maximizing average order value — create bundle products — set up minimum orders for freebies and “free shipping,” — create and offer a customer loyalty program.
Turn On Live Chat on your eCommerce Store
Turning on your website’s live chat or self-service chat menus will enable you to connect with your customers and access their requirements firsthand. Furthermore, your customers will feel secure enough to buy from you.
Offer Multiple Payment Methods
When you offer a wide range of payment options to your customers, you automatically help scale your conversion rate and boost your customer experience. When made available, multiple payment options will make your customers feel comfortable and secure during the checkout process.
Optimize your checkout process
Optimizing your checkout process will help boost conversion rate and enhance customer experience. The best way to go about the process is by minimizing hiccups and distractions and guiding your customers to purchase confirmation emails. Offer Guest Checkout and avoid unnecessary sign-ups. Opt for One Page Checkout.
Offer Free Shipping
Why should retailers offer it if the “Free shipping” cost falls on them? Offering “Free Shipping” to your customers during Cyber Monday and the rest of the holiday season will give you a competitive edge. The prospect of not paying a shipping charge will drive your customers to buy from you — especially with the ongoing inflation, and consumers will try cutting corners.
Change or customize your Shopify store theme
Making your Shopify store holiday-ready means more than just offering deals and freebies. The key to attracting your customers is customizing or changing your Shopify store theme for the specific holiday — case in point — Cyber Monday. You can customize your store theme or make use of themes available online. Check out some here.
Create Clear Policies, Terms, and Conditions
It’s a Cyber Monday sale, and you’re bound to hit a rush. The key to keeping your goals straightforward and to the point is updating and designing your store’s terms and conditions and key policies and displaying the same to your customers. Make sure they are updated and displayed on respective pages on the site. Doing so will only help reduce tickets and deliver the best customer experience.
Get the best in Shopify themes, optimization, and Shopify store customization help here with us! We will make your Shopify store roar for Cyber Monday and beyond!