A decade ago, we had Orkut and MySpace as the pioneers of social media. Though the former is dead, today there is a blast of frontrunners in the social media space, each claiming to be the best. Facebook, Instagram, SnapChat, Twitter, LinkedIn we have to be in all, especially, if you are a marketer or a business owner. Each platform has its niche set of audience. And you cannot afford to miss out on any one of them. Thus, we end up being active all.
If you are yet to strike a chord and make few bucks via social media, then you’re not doing something right.
What is it?
It’s definitely content. Yes. Social Media thrives on content. If you create and share the right content, for the target audience, on the ideal social platform, you will reap all the benefits of social media for your business, brand and strategic efforts.
The social space is a competitive ‘black hole’ space. You’ll get sucked up soon, if you are not able to create a buzz and engage your audience. The key is to create compelling, resourceful and shareable content.
I am going to share 5 tools that will help you curate, create, distribute and manage content across all social platforms and beat your competition with a bang!